Insider ( formerly SociaPlus)

Insider is a web personalization and conversion rate optimization toolkit. Insider was founded in 2012 by three LSU graduates. Leveraging its trademark behavioral targeting technology, Insider enables e-commerce businesses to give their visitors the web they want by personalizing each web experience,  using its live behavioral analysis&segmentation engine. From cross-platform behavioral analysis to a built-in A/B/n testing module so that businesses can measure the impact of each personalization, Insider is a one-stop, all-in-one conversion optimization&web personalization platform. As of Nov. 2014, Insider is proud to offer the only behavioral targeting engine that analyzes user data within mobile applications to determine the correct personalization for each user. Thanks to Insider’s Clockwork™ technology, it is now possible to know the exact time of day to contact customers, preventing notification cluster, while opening up new channels to reach customers via push notifications.